Greg McCowan and Don Martin have pretty much had it up to here -- make that "down to there" -- when it comes to young men wearing their britches around their kneecaps and putting their underwear on public display.
It's high time to pull those pants up, said McCowan, 61, and Martin, 38. And they're teaming up to spread the gospel against the fashion practice called "sagging."
McCowan, who grew up in Fresno and now lives in Oakland, and Martin, who runs a T-shirt and poster-printing shop in Fresno's Tower District, are embarking on a grass-roots campaign to encourage youths to hitch their pants back up where they belong.
Martin and McCowan are producing sweatshirts, T-shirts and posters with a message that encourages self-pride and offers a tongue-in-cheek rebuke: "Respect yourself, check yourself. Pull 'em up."
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